New York, NY – November 2025
Coherent, the global leader in enterprise spreadsheet automation and intelligence, today announced a strategic partnership with Illustrata, a provider of next-generation illustration and rate automation technology for life and annuity carriers. Together, the two companies will simplify the creation, automation, and compliance of life and annuity illustrations, transforming how insurers launch, manage, and maintain their illustration systems.
A smarter, faster path to compliant illustrations
Life and annuity carriers rely on complex Excel models to power product illustrations and rate updates. Coherent’s platform instantly transforms those spreadsheets into governed, production-ready APIs, while Illustrata’s illustration and rate distribution tools turn that logic into fully functional, regulator-approved illustration systems.
The combined solution allows carriers to:
The Coherent–Illustrata partnership eliminates manual processes, version sprawl, and disconnected rate updates by linking Excel models to front-end systems, through secure, API-based automation. The result is a faster, smarter, and more consistent illustration process across all channels.
Accelerating innovation across the illustration lifecycle
“Life carriers have been searching for a faster, more cost-effective way to modernize their illustration systems without losing control or compliance,” said John Brisco, CEO of Coherent Global. “Our partnership with Illustrata delivers exactly that, modern illustration capabilities built from the spreadsheets actuaries already trust, ready to desploy as secure, API-connected experiences.”
A Future-Proof Illustration Ecosystem
Illustrata’s CEO Bobby Samuelsen, added, “At Illustrata, our mission is to deliver smarter illustration solutions for life and annuity carriers. We founded Illustrata to make them easier to build, cheaper to maintain, and better to use. Our partnership with Coherent does exactly that - modernizing the tools actuaries trust without the pain of traditional implementations. This is the way illustrations are supposed to work.”
Founded in 2024, Illustrata provides API-first illustration and rate distribution technology for life and annuity carriers. The platform converts existing actuarial calculation tools into cloud-based illustration systems that launch in weeks at a fraction of traditional costs and enable instant rate updates across all channels. Carriers gain customized, branded outputs with dynamic displays that modernize the entire illustration experience. Learn more at www.illustrata.io
Coherent is the global leader in enterprise spreadsheet automation and intelligence, empowering over 100 world-class financial services firms to transform spreadsheets into governed, API-ready systems. Headquartered in North America with a presence across Asia Pacific and Europe, Coherent helps organizations accelerate speed to market, strengthen governance, and enable AI-ready operations. Learn more at www.coherent.global
Interested in how Coherent and Illustrata are redefining illustration modernization? Reach out for a demo today.